Research & Insight

Business Challenge

How Outsourcing IT Helped a Swedish Airline Concentrate on Its Customer Service

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Malmö Aviation, the second largest airline in Sweden, has a laser focus on customer service, which is run by its IT infrastructure. Outsourcing IT to Unisys allows the airline to serve its travelers instead of worrying about its servers. Now its growth pattern looks like a plane taking off.

Buyer Backs Out of Bankruptcy and Drives into Financial Success by Outsourcing IT

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Vanguard had hit a red light: it had to declare Chapter 11 bankruptcy. The light changed to green when investors purchased its assets out of bankruptcy and outsourced its IT and IT-related business processes to Perot Systems, who cut its IT budget in half. Today Vanguard is driving in high gear and making money.

Achieving the Impossible in 30 Days

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Hughes, America’s 15th largest ISP, outsourced a call center for inbound direct marketing. Today, half the company’s direct sales come from this outsourced relationship. Sales doubled while costs fell 30 percent. ACS turns 14 percent of these calls into sales, up from three percent. Increasing the conversion rate allows Hughes to do more marketing with the same dollars.

How Outsourcing Took an Insurance Company from the Worst in the Pack to No. 6

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

The insurer’s sluggish processes and aging technology made it nearly impossible to introduce new products quickly. And its expense-to-premium ratio was 65 percent when the industry norm was closer to 20 percent. Outsourcing included a transformation. The result: In the last 18 months, Channel Life took on 450,000 new policies, four times the number of policies it had.

Making an Outsourced Call Center Relationship Work

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

One of the victims of September 11 was the airline industry. Delta had to service its call center customers at a lower cost. The solution was offshoring. That decision turned out to be a lifeline when hurricanes hit the US last year, shuttering some US call centers. Wipro routed extra calls to Mumbai and Pune, stretching its resources to support the airline in its time of need.

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