If your company still holds marketing as sacrosanct and non-outsourceable – even though it has likely embraced outsourcing for other functions – you’re certainly in the majority. Granted, portions of marketing such as creative work, branding and media buying have always been out-tasked to advertising and marketing communications agencies. But with the shift from traditional [...]
Buyers often experience situations that fail to fulfill their expectationss. These can lead to frustration, costly renegotiations, or even failure. A study of 36 buyers reveals areas of disappointment and how to address them.
From the Editor: What is impressive here is Hewitt’s ability to accurately reflect the nature of Columbia’s commitment to provide compassionate as well as effective benefit administration to its employees. Columbia hired Hewitt to provide cost savings so it could concentrate on its core competency. But Hewitt went one step beyond and continued to emulate Columbia’s corporate culture. The lesson here is companies can continue to retain their character even when they outsource…
Two years ago, in January, 1997, ING Barings decided to outsource management and first level support of its help desk function in Hong Kong.
For those who have negotiated multiple outsourcing deals over the years, there is no question that there are indeed common problems and challenges faced in almost all outsourcing deals.
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