Tag: build customer loyalty

Why Relationship Matters in Delivering  Results to CFOs | White Paper

Why Relationship Matters in Delivering Results to CFOs | White Paper

The role of the CFO has been transformed with today’s top finance executives managing a broad set of responsibilities that span financial and strategic decision making. According to numerous surveys of CFOs across a wide set of industry segments, CFOs remain responsible for reporting past financial performance but are also taking a leading role in […]

How to Use Customer Data to Improve Your Customer Experience in the Call Center

How to Use Customer Data to Improve Your Customer Experience in the Call Center

Customers are telling you exactly how to win and keep them. They share their data willingly, in exchange for a great brand experience. It’s up to savvy customer experience teams to make use of that data.  Learn about best in class strategies in the new Harte Hanks point of view paper “How to Use Your […]

How to Build Customer Loyalty

How to Build Customer Loyalty

Building long-term loyalty requires having a strategic program in place. Customized loyalty programs can be expensive and beyond the budget of retailers; sometimes, retailers may not be able to stitch together a loyalty program that leverages all their brands; and often retailers may not be able to create the team, resources, operations, applications and continuous […]