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COVID-19 and Outsourcing

Expanding Regional Accounting Firms’ Offerings with Managed Cybersecurity Services

Ben Trowbridge

Based on my experience in leading the launch of EY’s Cybersecurity Managed Services business and helping dozens of managed services providers enter new service lines, I thought it might be helpful to share a few ideas on how a regional accounting firm can think about the steps required to launch a managed cybersecurity services business …

The Top 4 Key Competencies Required for a Consulting Firm to Excel at Managed Services

Ben Trowbridge

Consulting firms ranging from the Big 4 to Regional Firms looking to deliver Managed Services and establish strong long-term client relationships must adopt a fundamentally new set of behaviors across various marketing, sales, and operational delivery teams. This requires a nuanced approach to change management that should be viewed as an exciting journey in Managed …

How a Consulting Firm Builds a Successful Managed Services Practice

Ben Trowbridge

Consulting firms including Big4 and Regional Accounting firms have the amazing ability to frame a problem, develop a process, gather data, and develop a fact-based solution that can be a real boost for leadership teams that need an unbiased external perspective. However, when a consulting firm is asked to build a managed services practice, the …

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