How to Use Customer Data to Improve Your Customer Experience in the Call Center

By Omer Minkara, Research Director, Contact Center & Customer Experience Management Aberdeen Group, A Harte Hanks Company

Customers are telling you exactly how to win and keep them. They share their data willingly, in exchange for a great brand experience. It's up to savvy customer experience teams to make use of that data.  Learn about best in class strategies in the new Harte Hanks point of view paper "How to Use Your Customer Data to Improve Your Customer Experience".  It all comes down to data – check out how to use it wisely.

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