How Analysis Can Make Sense of the Flood of Data to Create a Competitive Edge
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Five years ago the big industry buzz was about the role of analytics. The excitement it generated at the time matched the arrival of another hot new technology: the first iPhone (June 27, 2007 in case you forgot!) Did the reality match the hype? (Analytics not iPhone.) Today an analytics component has become table stakes …