Outsourcing Center, Patti Putnicki, Business Writer
It is easy to get caught up in the greatness of Big Data analytics. It’s a marketer’s dream: tracking customer activity; understanding what he or she is thinking, doing—using this information to transform every interaction into unexpected delight. To know the customer is to love the customer, and companies everywhere are showing that love through …
Outsourcing Center, Patti Putnicki, Business Writer
There’s a rumor circulating in Europe, igniting fear and paranoia among businesses and consumers alike: Big Brother is alive and well and living in a U.S.-based cloud. That is, cloud data privacy is in jeopardy. Allow us to explain. Two European companies announced the creation of the first fully European “Database-as-a-Service” cloud offering – one …
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Data security has become the number one issue in outsourcing contract negotiations, reports John Delaney of Morrison & Foerster. Buyers believe suppliers have superior processes, so they should be responsible for security breaches. But suppliers know no system is immune. Here’s how to handle the conflict.
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