social media Archives

Faking the Big SEO

Outsourcing Center, Patti Putnicki, Business Writer

Your social media campaign not so well “liked?” Facebook friend-count a little sparse? Don’t despair. If you’ve got the money, somebody’s got the time to click, like and Friend away. Today, offshore click farms are popping up on every digital

How Workforce 2020 Will Change Outsourcing

Outsourcing Center, Patti Putnicki, Business Writer

There’s a reason the term is “outsourcing partner”. We’ve all heard it, or said it, a million times: Our outsourcing engagement works because of the relationship. It is a partnership, not a buyer-vendor arrangement. And for the most part, that

New Buyer Demands and SMAC are Changing Both Providers and BPO

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

New buyer demands and social, mobile, analytics and cloud (SMAC) are changing both BPO and providers. Here’s the constant: Service providers in 2014 “have to live up to evolved client demands, increased competition and a rapidly changing regulatory environment,” notes

The New-Age Social Revolution

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Companies can use social media effectively to generate and spread ideas, to collaborate and communicate in real-time across the organization. In a world where the death of a butterfly in Mexico and rise of forest fires in Australia are connected,

Social Media and Mobile Collaboration: Game Changer for Financial Services Industry

Outsourcing Center, Karthik Nagendra, Business Writer

For centuries, banks have built their business models on the foundation of customer confidentiality. Secrecy and security are by-words in the world of banking. How can they be expected to embrace social media, a platform where things appear to be

What to Outsource in the 24×7 Marketing Age

Outsourcing Center, Karthik Nagendra, Business Writer

The digital age has changed customer DNA forever. They have no patience with 9 to 5 and they’re shredding the concept of after-hours and weekends. They have a voice, and that voice demands to be heard whenever, wherever. Enter outsourcing

Beyond Automation: The Importance of Human Analytics in Social Media Monitoring

Anand Chopra, Ph.D., Research & Analytics, Wipro BPO

Mobile networking. Online games. Social computing. As personal and professional worlds collide, social media is generating huge amounts of unstructured data that’s brimming with business insights — from consumer preferences to competitor activities. That’s why many companies are using social

Trends in Transportation: Driving Innovation Through Outsourcing

Outsourcing Center, Patti Putnicki, Business Writer

Can transportation outsourcing be a catalyst for innovation? The answer is a definite “yes.” Today, transportation organizations are partnering with outsourcers to do more than reduce cost. Transportation outsourcing enables finding creative ways to decrease congestion, improve safety and protect

Assessing the Coming Impact of Cloud Computing on Outsourced Solutions

Outsourcing Center, Kathleen Goolsby, Senior Writer

What will be the speed of adoption of outsourced cloud computing solutions over the next five years? How will the cloud evolve and change outsourcing arrangements? How can buyers of outsourcing services optimize their cloud opportunities and manage the risks?

Outsourcing Experts Discuss New Flexible Pricing Models

Outsourcing Center, Kathleen Goolsby, Senior Writer

Outsourcing Center assembled a panel of industry experts to discuss the changes in outsourcing contracts and pricing models over the next two to five years. Their insights reveal buyers and providers will approach outsourcing initiatives differently than in the past.

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