Research & Insight

Research & Insight

case study

Hospitals Need Nurses on the Floor, Not Answering the Phone: Why Hospitals Outsource CRM

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

At any given time of day, three ads for Cedars-Sinai Medical Center air on Los Angeles radio. The call to action is to phone a toll-free number. The hospital wants to make sure those calls are answered properly. So it outsourced its call center to a supplier specializing in healthcare.

How Outsourcing Helped A Hotel Company Create A Loyalty Program

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

In the hospitality industry, a small number of travelers contribute a large portion of the revenue. Leading Hotels of the World, a marketing company for luxe hoteliers, used an ASP solution to create its loyalty program. In the process, supplier Quaero helped Leading Hotels improve its guests’ experiences.

ASP Makes Sure Software Downloads Don’t Go to Terrorists

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

US trade rules won’t allow a Cuban cigar on American soil. The same rules apply to software downloads; companies can’t sell software to Cuban buyers either. Penalties are in the six figures and there’s a possibility of jail time too. Trade Beam’s software makes sure companies only do business with approved buyers.

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