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Mobility Shifting the Wave from Brand-centric to Customer-centric Retailing | Article

Outsourcing Center, Karthik Nagendra, Business Writer

Two things are of key importance in the retail industry today: margins and customer loyalty. While better sourcing, operational efficiencies and market penetration can check margins, the answers to improving loyalty or even maintaining them are complex. Retailers are increasingly being forced towards tactical solutions, rewarding customers with “money-off” deals. Much of the concept of …

“Let’s Go Shopping:” New Mobility Strategies Entice Consumers Back Into Physical Stores | Article

Outsourcing Center, Patti Putnicki, Business Writer

Why go to a store when you can purchase online? Thanks to innovative mobility strategies, consumers will soon have plenty of reasons. Instead of focusing efforts on lackluster mCommerce, retailers are now looking at mobility solutions as a means to enhance their customers’ in-store experiences, drive loyalty and increase per basket sales. “We’re seeing the …

Mobility’s Coming of Age: All Grown Up and Changing Business for the Better | Article

Outsourcing Center, Patti Putnicki, Business Writer

Before cloud, mobility was in its infancy—a means of obtaining email, calendar and contacts on the go. People who relied on desktop computers for communication were unchained. For salespeople, this was awesome. But, for the rest of us, the business apps we needed required too much processing power to travel with us. Then, along came …

Business Applications Get the "Cool" Factor | Article

Outsourcing Center, Patti Putnicki, Business Writer

Admit it. We all loved getting emails on our Blackberries when mobility first burst on the scene. And back in the day (maybe four years ago), most of us thought of our smartphones as portable computer Mini Me’s, giving us things like mobile banking, mCommerce and a means to book a reservation or check for …

Keeping it Simple: The New Model for IT Service Management | White Paper

Outsourcing Center, Patti Putnicki, Business Writer

Today’s IT infrastructure has a lot of moving parts. There have always been the servers, network, security concerns and desktops to deal with – along with standard and custom applications. Enter cloud, virtualization and mobility, and that complexity moves to a whole new level. In addition to desktops, IT personnel have to find a way …

The Evolving Product Sourcing Value Chain in China – Part 2 | Article

Thomas Keenan and Geofrey L. Master, Mayer Brown LLP

The entire value chain for consumer products sourced or manufactured in Asia has become increasingly interconnected and mutually reliant—ownership of physical manufacturing assets and intellectual property rights has become more ambiguous and contentious. With ambiguity over ownership and rights to manufacturing assets, customers lose the key leverage of mobility. While brand companies were able to …

The Mobility Phenomenon: The Megatrend that’s Changing Everything | Article

Outsourcing Center, Patti Putnicki, Business Writer

Can you even remember what it was like to have to be in a “place” to make a call? When a flat tire meant a search for a pay phone? When email was something that accumulated between Friday and Monday, until the office computer was powered back on? It’s hard to believe that when the …

Under the Radar: A Look at the Oft-Overshadowed ITO Trends for 2012 | Article

Outsourcing Center, Patti Putnicki, Business Writer

If ITO were a movie, Cloud, analytics and mobility would be the headliners. Although this trendsetting triad is having a dramatic impact on how services are consumed and how companies operate, a number of other significant trends are emerging in the ITO space. This article focuses on those unsung heroes and the impact they’ll have …

The Retail Revolution: Big Changes in Store for 2012

Outsourcing Center, Patti Putnicki, Business Writer

The past few years have not been kind to retailers. Sluggish economies, shrinking margins and a more cost-conscious consumer have taken their proverbial toll. “We’ve seen retail sales increase by 5 percent to 6 percent, yet profits declined from 3.5 percent to 2 percent.  So, even though stores are selling more, they’re making less,” explained …

Managing Enterprise Mobility in a Bring-Your-Own-Device World: Trends, Challenges and the Role of Outsourcing | Article

Outsourcing Center, Patti Putnicki, Business Writer

It is the era of the 24/7 employee – but no one seems to be complaining. Cloud computing, collaboration convergence and the need for access-on-the-go have driven a surge in mobility technologies. Instead of wanting to “get away from it all,” people want to take it all with them – accessible through the lightweight devices …

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