Research & Insight

Global Service Delivery

Bharti Airtel, Nortel Innovate a Utility Computing Model to Influence Consumer Behavior

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Bharti Airtel is a fast-growing Indian telco. It felt labor costs in India were too expensive. It wanted to solve customer care issues at the machine. So it offshored its solution–to North America. The Indian company selected Nortel for its call center technology. Together they changed the behavior of a nation.

The Impact of Collaboration in BPO for Print Services

Outsourcing Center, Kathleen Goolsby, Senior Writer

Managing the North American marketing-related print collateral needs of Unilever’s 400 brands in more than 100 countries is an enormous task. Outsourcing printing needs is not the same as outsourcing procurement, especially where it may impact creativity in marketing. Unilever turned to a managed-services provider with a collaborative approach. The results have been stellar.

A Hospital’s Remedy for Enhancing Healthcare Excellence

Outsourcing Center, Kathleen Goolsby, Senior Writer

Jefferson Regional Medical Center only a few years ago was in the red and in danger of losing its independence by having to merge with another health system just to survive. Today it is recognized nationwide for its excellence in delivering outstanding patient care while reducing the cost of healthcare. Here’s a roadmap of how it accomplished the turnaround.

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