Research & Insight

Social Media

Faking the Big SEO | Article

Outsourcing Center, Patti Putnicki, Business Writer

Your social media campaign not so well “liked?” Facebook friend-count a little sparse? Don’t despair. If you’ve got the money, somebody’s got the time to click, like and Friend away. Today, offshore click farms are popping up on every digital corner, ready to follow you, like you, link to you or provide any other form …

How Workforce 2020 Will Change Outsourcing

Outsourcing Center, Patti Putnicki, Business Writer

We’ve all heard it, or said it, a million times: Our outsourcing engagement works because of the relationship. It is a partnership, not a buyer-vendor arrangement. And for the most part, that statement has held true. Traditional outsourcing typically involved a 10-plus-year contract, along with a real need to make the relationship work. Changing providers …

BPO for the Next Generation

Outsourcing Center

How analytics, insights and innovation are revolutionizing the outsourcing industry Since its mainstream inception in the 1990s, a comprehensive and successful business process outsourcing (BPO) program has consisted of three main elements: cost reduction, transaction processing of non-core functions (such as human resources and finance and accounting), and offshoring. The entire concept was built around …

The New-Age Social Revolution

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Companies can use social media effectively to generate and spread ideas, to collaborate and communicate in real-time across the organization. In a world where the death of a butterfly in Mexico and rise of forest fires in Australia are connected, where opposing calamities like droughts and floods are the result of one cause, does it …

Social Media and Mobile Collaboration: Game Changer for Financial Services Industry | Article

Outsourcing Center, Karthik Nagendra, Business Writer

For centuries, banks have built their business models on the foundation of customer confidentiality. Secrecy and security are by-words in the world of banking. How can they be expected to embrace social media, a platform where things appear to be “open” and “public”? There is much for banks and financial institutions to worry about when …

Outsourcing Talent Gives a Singapore Company a Competitive Advantage in a Market with One Percent Unemployment | Article

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

The key to any successful business is its talent. What would you do if you couldn’t find the people you needed in the entire country, even though you were paying above market wages? And you can’t offshore the jobs because of government regulations. That is the current situation in Singapore. Finding and affording the talent …

Big Data Trends : New Uses, New Challenges, New Solutions | Article

Outsourcing Center, Patti Putnicki, Business Writer

It’s hard to find a business enabler that’s evolving as quickly as Big Data analytics. This undisputed darling of the loyalty program and retail world has now infiltrated nearly every industry, from transportation and healthcare to insurance and supply chain management. It’s the catalyst for a new marketing mindset, where targeted offers are not only …

What to Outsource in the 24×7 Marketing Age | Article

Outsourcing Center, Karthik Nagendra, Business Writer

The digital age has changed customer DNA forever. They have no patience with 9 to 5 and they’re shredding the concept of after-hours and weekends. They have a voice, and that voice demands to be heard whenever, wherever. Working hours, what’s that? Banks—previously such strict observers of “working hours” all over the globe—have risen to …

How Analysis Can Make Sense of the Flood of Data to Create a Competitive Edge | Article

Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer

Five years ago the big industry buzz was about analytics. The excitement it generated at the time matched the arrival of another hot new technology: the first iPhone (June 27, 2007 in case you forgot!) Did the reality match the hype? (Analytics not iPhone.) Today an analytics component has become table stakes in most outsourcing pursuits, …

The New World Order of ITO: The View from the Inside-Out | Article

Outsourcing Center, Patti Putnicki, Business Writer

If you look back on the transforming world of IT over the past few years, it’s easy to chart the stages. First, there was denial that anything needed to change. Then came the fear of cloud and the perceived lack of control associated with this agile, new delivery model. As we move to 2013, we …

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