Outsourcing Center, Kathleen Goolsby, Senior Writer
For the most part, industry experts say the midmarket is poised for significant growth in outsourcing during the next five years. However, some point out that the nature of midsized companies may hinder growth. Outsourcing Center interviewed providers and advisors serving the midmarket regarding upcoming changes in this market and the risks and challenges that …
Outsourcing Center, Kathleen Goolsby, Senior Writer
Which industries will experience growth in outsourcing in the next few years, and what risks will buyers of those services face? Are there business processes or functions that will begin turning to outsourcing in the next two to five years? What value opportunities and risks will they bring? In what geographic regions will companies begin …
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Organizations now value their information assets as much as their traditional ones, aligning access to information to their strategic objectives. But challenges stand in the way of smooth information management. Srini Pallia shares solutions.
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
How do you make your brand unique in today’s commoditized world? The customer experience has become a big differentiator in a world where the consumer now has power. Sauarbh Mittal discusses what to do and lists the five mistakes companies need to avoid.
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
A digital media professor, a business school professor, and a marketing professor share their thoughts and suggestions on how businesses can use social media successfully. Read their tips.
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Rahul Koul, Manager, Strategic Marketing, Wipro Kathik Nagendra, Manager, Wipro, Council for Industry Research Wipro Voice: A Conversation on Digital Platforms with Rahul Koul, Manager, Strategic Marketing, and Kathik Nagendra, Manager, Wipro Council for Industry Research It’s cheaper. It’s more effective. Its reach is virtually boundless. And it’s all in one place. “Social networking and …
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Wipro Academic Thought Spot: A Discussion on Clean Technology with Rafiq Dossani, Senior Research Scholar at the Asia-Pacific Research Center, Stanford University. A Wipro Council for Industry Research Initiative Are there opportunities for outsourcing service providers to create new offerings in clean technology? Rafiq Dossani’s research answers that question. The Senior Research Scholar at the …
Outsourcing Center, Beth Ellyn Rosenthal, Senior Writer
Indian service providers are investing in engineering labs where their scientists work on innovations and file for trademarks and patents. Global companies continue to outsource research and development. But these outsourcing relationships are different. Read how to make them successful.
Outsourcing Center, Kathleen Goolsby, Senior Writer
Technology enables business change, but it doesn’t drive it. Jim Stikeleather, Chief Technology Officer at Dell Perot Systems, says change doesn’t happen unless there is an economic value. And that’s why cloud computing will make such a huge impact on outsourced services. It changes companies’ ability to consume IT. “This will create a very different …
Outsourcing Center, Kathleen Goolsby, Senior Writer
Getting from A to Z (from the current state of outsourcing relationships to the future state of how relationships will need to work in order to bring about the outcomes that buyers demand) is not an easy path, and some providers will fall away during that journey. In addition, cloud computing changes the entire picture. …
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